Maison Margiela is a French fashion House, founded in Paris in 1988 by Belgian designer Martin Margiela. In 1994, Maison Margiela created ’Replica’, a collection of clothing and accessories inspired by garments collected from around the world. Each garment is reproduced identically and is marked with a plain white label indicating its provenance, period, and style description. The ’Replica’ fragrances capture memories that we all share. Every scent instantly evokes images, impressions, and positive emotions that echo the collective unconscious as well as our own personal history.