Since 1983, we have always taken the liberty to craft our premium confectioneries with an infusion of local and seasonal flavours to bring forth the beauty of Singapore’s vibrant food culture. Today, Kele strives towards a regional expansion with extensive growth plans to fully maximize our growth potential. The naturally golden pineapple fruit was seen as a symbol of wealth and prosperity. kele has been dedicated to baking these traditional pastries with time-honoured methods and the finest ingredients—without preservatives, additives or artificial colouring.